Patient support programs have been known by different names such as patient solutions, patient services, or patient assistance programs, depending on the kind of service provider you’re speaking to. Traditionally our industry has always been physician- and product-focused, until recently. Services such as digital therapeutics and remote monitoring have emerged and gained importance in recent times.    

With an increase in the availability of healthcare access, healthcare professionals and pharmaceutical industries have been striving to provide a better patient journey to their patients. But it’s a time-consuming task for pharmaceutical companies to check up or follow up on each patient to monitor and educate them about medications that help treat chronic, severe and rare diseases. Especially for drugs that come with several challenges like higher costs, delivery to patients, inaccessibility, storage and distribution problems.